Case study · Pest control
Lilly's Naturals: From zero to $90K a month on Amazon in 3 months.
A natural pest control brand for homes with pets. We have worked with them since day one. We launched two products at the same time and grew the brand to $90K a month by month 3.
Starting point
$0
New brand, no sales history
Products launched
2
At the same time
Daily orders
5 → 100+
In about 6 weeks
Peak monthly sales
$90K
Hit in month 3
Where they started
A brand new brand. Two products. Zero sales.
Lilly's Naturals makes natural pest control for homes with pets. When we started, they had no reviews, no sales history, and no rank on Amazon.
Most brands launch one product at a time. We launched two at once, which meant building two listings and two sets of ads from scratch.
What we did
Launch both. Learn fast. Scale the winners.
Both listings were built from real market data before a single ad went live. Then the ads ran on the same method we use on every account.
01
Study the market
We pulled the search terms shoppers used to find competitors in this market. That data shaped both listings, word by word.
02
Build everything in house
We handled Brand Registry, listing images, copy, and A+ content ourselves. One team, no hand-offs.
03
Launch ads with our method
We started ads using the Innovate Method, the same system we have built and tested over time.
04
Scale winners, cut bleeders
We scaled the winning campaigns fast and cut the ones that spent money without selling. By month 3, the brand hit $90K.
The results
From a handful of orders to 100+ a day.
In late January, the brand sold under 10 orders a day. By early March, it was passing 100 a day. Sales and ad spend climbed together month over month, and the brand peaked at $90K in March, month 3.
Daily orders
Ads
Free audit
Want results like this?
We’ll look through your listings and ads and show you what we’d change. Zero cost.
Prefer email? eric@innovatebrands.net
